Podcast: Play in new window | DownloadSubscribe: RSSI Hate My Voice Before I start, I want to give a shout out to Dave Jackson at the School of Podcasting. Dave provided great help as I was launching my site and podcast. He also mentioned my show on Episode 374, where he discussed the way we … Continue reading I Hate My Voice – PTC Episode 012
Podcast: Play in new window | DownloadSubscribe: RSSLeverage Your Audience To Grow Your Podcast Downloads – Episode 188 The most common challenge I hear podcasters facing is growing their audience. We all want to drive our podcast downloads and grow our audience. This week, I have 9 things you can do this week to steadily … Continue reading Leverage Your Audience To Grow Your Podcast Downloads – Episode 188
Podcast: Play in new window | DownloadSubscribe: RSS7 STEPS TO CREATE MORE LISTENER ENGAGEMENT – EPISODE 156 Are you happy with your level of listener engagement? When podcasters contact me for coaching, our first call is always a free fact-finding call. We chat about their struggles and how they hope to improve. The whole call … Continue reading 7 Steps To Create More Podcast Listener Engagement – Episode 156
Podcast: Play in new window | DownloadSubscribe: RSS6 People Who Can Help You With Your Podcast – Episode 152 Surround yourself with the best people and success can be had. Over my years in radio, I learned time and again that I could accomplish so much more by getting help and mentoring from the right … Continue reading 6 People Who Can Help You With Your Podcast – Episode 152
Podcast: Play in new window | DownloadSubscribe: RSSCan You Tell Stories Like Walt Disney? – Episode 130 Walt Disney was one of the greatest storytellers of our time. When you examine his work, you realize he wasn’t a great story writer. He was a fantastic story teller. Snow White, Pinocchio, Fantasia, Dumbo, Bambi, Cinderella, Peter … Continue reading Can You Tell Stories Like Walt Disney? – Episode 130
Podcast: Play in new window | DownloadSubscribe: RSSEssential Elements of Powerful Storytelling – Episode 129 WHY STORYTELLING Have you noticed a lot of interview podcasts in your niche sound the same? We are hearing the same guests answer the same questions time and time again. How do you become unique in this sea of sameness? … Continue reading Essential Elements of Powerful Storytelling – Episode 129
Podcast: Play in new window | DownloadSubscribe: RSSWhere To Find Podcast Topic Ideas – Episode 121 Content creators struggle with topic ideas. It is natural. There are days when few ideas are coming to mind. The other day, I was listening to the great motivational speaker Les Brown. He says speaking is natural. You don’t … Continue reading Where To Find Podcast Topic Ideas – Episode 121
Podcast: Play in new window | DownloadSubscribe: RSSThe Magic of the Taylor Swift Brand – Episode 113 Are you looking to make your brand stand out from the rest? It is possible. However, it takes a lot of work. Famous college basketball coach Bobby Knight once said, “Everyone wants to be a champion, but few … Continue reading The Magic of the Taylor Swift Brand – Episode 113
Podcast: Play in new window | DownloadSubscribe: RSS4 Ways To Make Your Podcast Different Starting Today – Episode 098 When you try to please everyone, you end up pleasing no one. Make people take notice. You are an expert at your opinion. Give it to people. Take A Stand Pick a side. Some of the … Continue reading 4 Ways To Make Your Podcast Different Starting Today – Episode 098
Podcast: Play in new window | DownloadSubscribe: RSSSix Tips To Land Better Podcast Interviews – Episode 095 How do you land the big interview guests? This is part four of my series on interviewing. In Episode 092, we talked about interview priority #1. We talked about making your guest look good. When you make your … Continue reading Six Tips To Land Better Podcast Interviews – Episode 095
Podcast: Play in new window | DownloadSubscribe: RSSWhat Is Your Why? – Episode 086 What is your “why”? Why do you do what you do? WORK ON YOUR BUSINESS I’ve been doing a lot of work on my business over the past few weeks. In “The E-Myth Revisited”, author Michael Gerber talks about moving your … Continue reading What Is Your Why? – Episode 086
Podcast: Play in new window | DownloadSubscribe: RSSHow To Turn Overwhelm Into Focused Power – Episode 079 This week, I received an e-mail from Cynthia Davis from CynthiaDavis.net and her podcast “Home Front”. She is finding herself overwhelmed by everything she hopes to accomplish with her podcast. In this episode, I offer a few suggestions … Continue reading How To Turn Overwhelm Into Focused Power – Episode 079
Podcast: Play in new window | DownloadSubscribe: RSSHow To Take The Headache Out Of Show Planning – Episode 073 Where is your podcast going in 2015? If you don’t know where you are going, how will you know if you get there. So many shows discuss goals around this time of year. It is only … Continue reading How To Take The Headache Out Of Show Planning – Episode 073
Podcast: Play in new window | DownloadSubscribe: RSSTHE IMPORTANT TRUST INGREDIENT – Episode 072 You and I have often discussed the ingredients necessary to create powerful business relationships. People do business with those they know, like and trust. How do we create that important trust ingredient? In order to develop trust, we need to build … Continue reading The Important Trust Ingredient – Episode 072
Podcast: Play in new window | DownloadSubscribe: RSSThankful Podcast – Episode 069 We celebrated Thanksgiving here in the United States last week. It is a wonderful time of year when we step back and give thanks for all we have. This week, I would like to share a few things for which I am thankful … Continue reading Thankful Podcast – Episode 069
Podcast: Play in new window | DownloadSubscribe: RSSThe Magic of Know, Like And Trust – Episode 067 It never ceases to astonish me how our podcasts create friendships with people we have never met. My family and I were at a hockey game a few weeks ago. A couple came up to us and started … Continue reading The Magic Of Know, Like And Trust – Episode 067
Podcast: Play in new window | DownloadSubscribe: RSSStorytelling Transforms Your Podcast Have you noticed a lot of the business interview podcasts sound the same? We are hearing the same guests answer the same questions time and time again. How do you become unique in this sea of sameness? Storytelling transforms your podcast. People do business … Continue reading Stories Transform Your Podcast – PTC Episode 047
Podcast: Play in new window | DownloadSubscribe: RSSMemorable Podcast Brand – Episode 042 Have you noticed all of the interview shows popping up lately? It seems everyone wants to have an interview podcast. Many simply copy the other successful interview podcasts and hope to stand out. How can you be different while being the same? Jared … Continue reading Memorable Podcast Brand – PTC Episode 042
Podcast: Play in new window | DownloadSubscribe: RSSHow To Develop More Podcast Confidence Self-confidence is a battle we all face. Do you feel like you don’t belong amongst the best in your niche? Do you sometimes wish there was somebody that would give you that little boost of validation? Most recently, I received nearly the … Continue reading More Podcast Confidence – PTC Episode 033
Podcast: Play in new window | DownloadSubscribe: RSSEffective Call To Action – PTC045 I was listening to an interview CD that accompanies each issue of Success magazine. Publisher Darren Hardy was talking with Founder and President of Piranha Marketing, Inc. Joe Polish. During that interview, Mr. Polish proclaimed great marketing makes selling easy and unnecessary. It … Continue reading Your Effective Call To Action – PTC 045
Five Ways To Generate Topics (photo by Erik K. Johnson) As I coach talent, people often as me, “Where do I find good topics?” It’s often a struggle of new talent and veterans alike. There are five primary methods I teach my clients to get past the topic block. These five questions will help you … Continue reading Five Ways To Generate Topics …
Avoid the shiny objects. (photo by scantynebula) In the past, I’ve suggested you incorporate stories in your podcast to truly engage your listener. To make your stories powerful, lead with a strong introduction that tells your listener exactly what to expect. Your first few sentences will tell your audience exactly where you are going … Continue reading Avoid The Shiny Objects …
Do they remember? (photo by lesscholz) When you consider the options podcast listeners have, the importance of creating a powerful brand really becomes apparent. I searched iTunes for podcasts about hockey. There are hundreds of hockey podcasts available. Thousands and thousands of episodes exist that deal with hockey. You can find various topics, including drills, … Continue reading Do They Remember? …