Powerful Podcast Stories – PTC Episode 043


6 Ways Stories make your podcast powerful

PTC Episode 043

Zig Ziglar used great stories in every point he made. He was a wonderful storyteller.

Dave Jackson and I spoke with the Contractor’s Secret Weapon podcast this week on the Podcast Review Show. They hosts told a great story about earning the #1 spot on Google. The story really helped solidify their points.

You don’t need to include constant stories in your podcast. You only need a few memorable stories to make your podcast stronger.

6 ways stories make your podcast powerful.


Transport your listener to other places using stories

  • Visual words
  • Theater of the mind


Would I enjoy taking a one-hour car ride with this person every week?

  • Develop friendships
  • Like a one-on-one conversation in a car


Do I know the host by listening to the show?

  • Reveal things about yourself
  • People get to know and like you


Stories define your character

  • People begin to trust you


Let others live vicariously through your stories

  • They can enjoy your journeys without the risk
  • May be the reason there are so many entrepreneur podcasts


Stories make you human

  • Humorous, compelling or tragic
  • Laugh, marvel, sympathize
  • Put yourself on the same level as your listener


There are worksheets available on the Podcast Talent Coach website that will help you develop your stories. These worksheets are free. The Show Prep and Topic Development worksheets will be most helpful with your stories.

You can receive further help walking through the worksheets by getting the Podcast Talent Coach Workbook. It is available in paperback HERE and on the Kindle HERE.

To discuss my personalized, one-on-one coaching, you can reach me at Coach@PodcastTalentCoach.com.


If you are truly serious about building your podcast, improving your show and increasing your traffic, you should also be attending the Podcast Movement in Dallas on August 16 & 17. Find my affiliate link online at PodcastTalentCoach.com. Prices increase by $40 on June 1. Act now!


I’d love to help you with your podcast. E-mail any questions or comments you might have to Coach@PodcastTalentCoach.com.

You can also find tools to help you create great content at www.PodcastTalentCoach.com.

Let’s turn your information into engaging entertainment.

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