Tag Archives: dan

How To Serve And Grow – PTC 351

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Like Zig Ziglar would always say, “You can get anything you want in life as long as you help enough other people get what they want.” When you serve first, things will come back to you.

Your podcast allows you a tremendous opportunity to serve others. You can serve people with your content. Guest can come on your show and be served by you as you get them exposure. Events and organizations can be served by your promotion.

On the show today, I want to give you a variety of ways you can benefit when you serve. We’ll also talk to Dan Miller, author of “48 Days To The Work And Life You Love”. He has a great resource for you called “How To Talk, Serve And Put Money In The Bank“.

SERVE

There are three people who really taught me how to serve through my business.

The first influence in my business was Zig Ziglar. The more I listened to Zig encourage us to serve, the more I tried it. As I was getting better at serving, my business continued to grow. It is amazing what serving can do for your spirit.

The second influence was Dave Ramsey from Ramsey Solutions, The Ramsey Show and Financial Peace University. Dave always encourages his listeners to find someone to help you with your money who has the heart of a teacher.

That really hit home for me. Teachers have a special heart and desire to serve. They have such an impact on people by how they serve.

As I went into my business, I wanted to come from that same place and serve well.

COLLABORATE

When it came to creating partnerships in my business, I wanted my approach to be the same. I want my business to have the heart of a teacher and serve.

I really learned how to have a partnership discussion based on service at Collaborate.

This is an amazing event where you can connect and collaborate with hundreds of coaches, authors, podcasters, speakers, program leaders and many others. There are a variety of experts who can become your partners to help you grow your business, impact and income.

There is another Collaborate coming up soon. You can get all the details through my affiliate link at www.PodcastTalentCoach.com/collaborate.

Collaborate is an event put on by the team at JVIC – Joint Venture Insiders Circle. Rich German and Iman Aghay have that heart of a teacher. They want to serve. More importantly and impactful, they teach their audience how to serve.

SERVE BY NETWORKING

During the Collaborate event, participants are put into networking circles of six or eight people. Each person has about 2 minutes to tell who they, who they serve and what sort of help they seek from their promotional partners.

Now, most events would stop there. Throw people in a room and let them get at it. 

Instead, Iman teaches every person exactly how to use their two minutes. He gives you a template to tell people exactly how you serve so they will want to partner with you.

But, it doesn’t stop there. He also teaches participants how to have the follow up conversation after the event and serve even more.

We so often go to events and meet a ton of people. After the event ends, we neglect to follow up and take action on the connections. No collaboration happens.

Iman teaches participants to use their 2 minutes in the breakout rooms to simply get people to want to have a follow up call with you.

On the follow up call, Iman says use the first 20 minutes of the call to see what the other person is all about and where they need support. Spend the next 20 minutes talking about you and where you need support.

Finally, spend the last 20 minutes to find ways you can serve each other. This is such a powerful way to create amazing partnerships.

You can get the full details on the next Collaborate event at www.PodcastTalentCoach.com/collaborate. I would love to see you there.

DAN MILLER

When you serve, you offer so much value to everyone you touch. Powerful relationships are formed when you serve.

Today, we talk with Dan Miller. He is President of 48 Days LLC, specializes in creative thinking for increased personal and business success. He believes that meaningful work blends our natural skills and abilities, our unique personality traits and our dreams and passions.

Dan is active in helping individuals redirect careers, evaluate new income sources, and achieve balanced living. He believes that a clear sense of direction can help us become all that God designed us to be. Dan is the author of the New York Times best-selling “48 Days To The Work (And Life) You Love”.

In this episode, Dan and I discuss the power that comes when you serve.

You can find Dan’s resource “How To Talk, Serve And Put Money In The Bank” at www.PodcastTalentCoach.com/serve.

If you don’t have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Turn Your Podcast Into A Book – PTC 346

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If you are like me, you have been working diligently on your podcast, writing your show notes and sharing your content. You now have a stack of episodes sitting there getting the occasional download. Have you ever thought that you could turn your podcast into a book?

Repurposing your content across various platforms allows you to be seen everywhere without multiplying the amount of work you are doing.

Creating the content is the part that takes the time. Creation takes the mental power. The editing and rewrites eat your time.

Sharing the content can be turned into a system and checklist. You can make it an efficient process and multiply your impact.

As you repurpose your content, make sure you have a strategy. Decide where your content will send your listeners. Develop a strong call-to-action as you begin to be seen everywhere.

Let’s talk about 6 different ways you can take an episode and repurpose it across multiple platforms.

VIDEO

Start with video. This is the format that takes the most time and makes it possible to use this across many platforms.

This doesn’t need to be highly produced. You can simply shoot video of your recording your show. Add some graphics if you’d like to spice it up a bit.

YouTube is the obvious place for your video. You can also use that video on your website, social media and newsletter. Share it.

AUDIO

You can strip the audio from the video for your podcast. No need to rerecord it.

If you don’t start with video, you can simply start at this point and record your show. Either works.

When you record on Zoom, the platform will record both video and audio. This makes it easy to use it on both platforms.

Many audio editing software programs will allow you to import the video and it will strip the audio for you. It makes it easy to repurpose your video without recording it a second time.

BLOG

Now that you have your show recorded, you can turn the notes into a blog post.

Your show notes can be posted on your website as a blog post. Build it out so your notes are more than an outline. Add some meat to the bone.

The other option is to have your show transcribed. There are various services that will do this using automation. This choice takes a little proofreading and editing on your part.

You could also hire a virtual assistant who can transcribe the show for you. Either way, this gives you a lot of written content you can share elsewhere.

SOCIAL

Now that you have video, audio and text, you can share bits of it on social media.

You can use clips of your video and audio on social. Your blog post and show notes can be turned into graphics and posts.

EMAIL

Your show notes can be used for your daily emails.

Sending an email everyday doesn’t guarantee your list will read every email. What it does mean is that your list will see your name every day. They may only read the subject lines that connect with them. But, they will see your email in their inbox each day.

Frequency to the target keeps you top of mind.

I was concerned that a daily email would cause people on my list to unsubscribe. Very few unsubscribed. Those that stayed were more engaged.

PARTNERS

As you create this great content, find partners who can use your stuff.

Find other content creators who could use a bit of your content on their platform. Maybe an online magazine could use a bit of your content as an article in their content. A podcaster could use a segment of your show as part of their show. Find content creators who talk to your niche and create a partnership.

PLAN

As you create this content across various platforms, be sure to have a strong call-to-action. What do you want your audience to do?

Your content could send your audience to your website, your lead magnet or your discovery call. Have a unified plan.

When all of your content leads your audience to the same place, your maximize the impact your content can have.

BOOK

Now that you have multiple episodes, you can take all of that content and aggregate it into a book.

Group your episodes into similar topics. Turn these groups into chapters. Find an overarching theme and create your book.

Now that theory sounds easy. But, it’s a little more challenging than that.

Today, we have an amazing expert who can help us with the process.

BOOK COACH DAN JANAL

Dan Janal works with business owners and professionals who want to elevate their reputations and set themselves apart from their competition by writing a book.

As a book coach, developmental editor, and ghostwriter, Dan shapes stories and strategies that can transform a career or business.

Dan has written more than a dozen books that have been translated into six languages. His latest book is Write Your Book in a Flash.

He also hosts a podcast, “Write Your Book in a Flash with Dan Janal”, where he interviews subject matter experts who have written books. Thinkers360.com named the show one of the top 50 podcasts for thought leaders.

He’s a former award-winning daily newspaper reporter and business editor. Dan has interviewed President Gerald Ford and First Lady Barbara Bush.

Dan is an award-winning daily newspaper reporter and business newspaper editor who excels in making difficult concepts easy to understand.

Today, Dan is going to show us the benefits of a book, how you can find a ghostwriter and how he uses his podcast to drive his business.

You can grab his free gift “How To turn Your Podcast Into A Book” at www.PodcastTalentCoach.com/flash.

If you don’t have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.