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How Zoë Routh Attracts Ideal Clients – PTC276

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On this podcast, I haven’t interviewed many people in the past. However, lately I have been asked quite often how to make money with your podcast. On this episode, I would like to show you how one entrepreneur uses her podcast to connect with her ideal clients and drive her business.

ZOË ROUTH

Zoë Routh is one of Australia’s leading experts on people stuff in leadership. She helps her clients, including leaders and teams, overcome silos and turf wars to work better together.

She has worked with individuals and teams internationally and in Australia since 1987. From the wild rivers of northern Ontario to the remote regions of Australia, Zoë has spent the last thirty years showing teams struggling with office politics and silos how to work better together.

Zoë is the author of three books: Composure – How centered leaders make the biggest impact, Moments – Leadership when it matters most and Loyalty – Stop unwanted stuff turnover, boost engagement, and build lifelong advocates. Her fourth book, People Stuff – the power of perspective for better leadership, is due out mid 2020.

Her past leadership roles include Chair of the Outdoor Council of Australia, President of the Chamber of Women in Business, and Program Manager at the Australian Rural Leadership Foundation. Zoë is also the producer of the Zoë Routh Leadership Podcast.

Zoë is an outdoor adventurist and enjoys telemark skiing, has run 6 marathons, survived cancer, is a one-time belly-dancer, and loves hiking in the high country. She is married to “a gorgeous Aussie and is mother to a few garden-wrecking chooks”.

You can connect with her here:

https://www.zoerouth.com

https://www.facebook.com/zoe.routh

https://twitter.com/zoerouth

https://au.linkedin.com/in/zoerouth

INTERVIEW

In this discussion, you will learn …

  • How to use your podcast to demonstrate your authority and attract your ideal clients
  • How to overcome the impostor syndrome and beat back that little voice in your head
  • Where most people struggle when dealing with “people stuff”
  • The “people stuff” you can use to help your audience
  • Why now is a great time for podcasters
  • How to keep your podcast production efficient and prevent your show from eating your entire week
  • How the advice “they’re not listening and you don’t matter” changed Zoe’s life
  • Where to start attracting your ideal clients

If you would like to get more information about my coaching, head to PodcastTalentCoach.com/coaching.

Let’s turn your information into engaging entertainment.