Keep yourself out. (photo by zen2000) When you have invited a guest to appear on your podcast, your listener is interested in hearing your guest. Your guest is the star. Keep yourself out of the interview. If your listener wanted to hear what you think about the subject, there would be no reason to have … Continue reading Keep Yourself Out …
Is Your Pause Pregnant? (photo by alexey05) Our world today is so busy and noisy. There are thousands of messages hitting us everyday from every direction. In a noisy world, silence attracts attention. Silence is golden. When you are interviewing a guest during your podcast, don’t be afraid of the pregnant pause. When that long … Continue reading Is Your Pause Pregnant? …
Did you really hear that? (photo by mirselena) When you are conducting an interviewing on your podcast, really listen to the answers your guest is giving. Don’t be in such a hurry to move on to the next question. Engage with your guests in order to make your show engaging for your listener. I’m sure … Continue reading Did You Really Hear That? …
Don’t Ask That Question. (photo by icyimage) If you have a decent guest on your podcast, they have probably been interviewed many, many times about the same subject. Popular guests often get bored with the same questions being posed to them over and over again. To make your interview truly engaging for all involved, find … Continue reading Don’t Ask THAT Question …
Selling is easy, right? (photo by friday) I was listening to the latest interview CD that accompanies each issue of Success magazine. Publisher Darren Hardy was talking with Founder and President of Piranha Marketing, Inc. Joe Polish. During that interview, Mr. Polish proclaimed great marketing makes selling easy and unnecessary. You may not be selling … Continue reading Selling Is Easy, Right? …
Make ’em look good. (photo by Piksells) When you have a guest on your podcast, it is your job as the interviewer to make the interviewee look good. You are the professional. You know everything there is to know about your podcast. Your guest is new to your show. They may even be new to … Continue reading Make ‘Em Look Good …
Natural is better. (photo by Dmccale) When recording your podcast, use the voice of the individual asking the question whenever possible. Natural sound is always better than a story recreated by the host. The additional voices will give your podcast an element of show biz. It will add depth to the sound of the show. … Continue reading Natural Is Better …
Always be on the same level as your audience. (photo by Hornpipe) When you’re creating a relationship with someone, you never want to act as if you are better or above the other person. Even if your position allows you opportunities that your counterpart may not receive, you must be humble about those experiences. People … Continue reading Be On The Same Level …
Stories define your character I’m not simply talking about your integrity. By character, I mean all of the attributes that create you, as in character in a play. Your stories help define who you are as a person. The purpose of your podcast is to attract an audience. Whether you want to monetize that relationship, … Continue reading Stories Define Your Character …
Make it interesting by being interested. It really is the easiest way to engage your audience. When you are interested in a subject, your audience can hear it. You can’t fake enthusiasm. When you are selecting topics and guests for your podcast, find those that really strike a chord with you. Look for material that … Continue reading Make It Interesting By Being Interested …
Don’t settle for the first idea. Work and mold your topic. It is easy to do an interview exactly like you do every other interview. Just like you’ve heard everyone do every other interview. Unfortunately, it will sound like every other interview. Do something different. Stand out. Make your interview different. Find new questions. Find … Continue reading Don’t Settle For The First Idea …
Make your listener the star. It is your show. You know the plot. When listeners are involved in your show, it is always your job to lead your guest and make them the star. There are many ways to incorporate your listeners into your show. Live interviews, live calls, recorded voicemail messages, and e-mail are … Continue reading Make Your Listener The Star
Make the introduction of your show compelling. It should make your audience want to stick around for the payoff. I hear so many shows begin with their standard show open immediately followed by a bunch of housekeeping. Don’t waste the time of your audience. Your introduction should make a promise (tell the audience what to … Continue reading Don’t Waste My Time